"Jaguar's performance over the past 10 years has been challenging," admits Rawdon Glover. He points out that Jaguar had been ...
The most important concept car in Jaguar’s 90-year history, the brave and uncompromisingly provocative Type 00 kicks off a ...
Each year in business is as much defined by failure as it is success, and 2024 was pretty rife with examples of companies committing some spectacular blunders. There was a Google’s AI search function ...
Jaguar is attempting to speak a new language of luxury but it got lost in translation. “Jaguar is trying to be super cool in ...
Use precise geolocation data and actively scan device characteristics for identification. This is done to store and access ...
Jaguar is pledging a 430-mile range and ultra-fast charging, with the company’s managing director Rawdon Glover describing the car’s technology as “game-changing”. “We will move from ...
Jaguar's rebrand, culminating in a concept car this week, got rave reviews from some ad industry vets. But its true success ...
British carmaker Jaguar needs to turn around years of slumping sales. It’s bold plan is already controversial.
We wanted to move away from traditional automotive stereotypes,” Jaguar managing director Rawdon Glover told the Financial ...
We want to be bold and disruptive … We’re clearly in the conversation,” Jaguar’s managing director Rawdon Glover said.
Jaguar managing director Rawdon Glover defended the car company's rebrand in a recent interview, denying the ad was meant to ...
Rawdon Glover, Jaguar managing director, told the Financial Times: “If we play in the same way that everybody else does we’ll just get drowned out. “So we shouldn’t turn up like an auto brand. We need ...