Jaguar's rebrand, culminating in a concept car this week, got rave reviews from some ad industry vets. But its true success ...
British carmaker Jaguar needs to turn around years of slumping sales. It’s bold plan is already controversial.
On Monday, the luxury vehicles company unveiled its Jaguar Type 00 concept model at Miami Art Week calling the electric ...
Automakers routinely use concept vehicles to gauge customer interest in designs or show the future directions of vehicles or ...
Jaguar holds a reputation for targeting male car drivers—and ones with plenty of money. For instance, the company's "Good to ...
After revealing its new Type 00 electric vehicle concept this week, Jaguar has been the center of the spotlight.
Unveiled last night from glitzy Art Basel Miami, Jaguar’s new coupe, dubbed the Type 00, features what the brand believes is ...
Jaguar’s polarizing teaser video of the car brand’s makeover achieved exactly what it set out to do, according to its managing director: attract attention.
Jaguar Land Rover unveiled new vehicle design direction Jaguar Type 00 (or Type Zero Zero) concept on Monday in Miami.
We want to be bold and disruptive … We’re clearly in the conversation,” Jaguar’s managing director Rawdon Glover said.
Jaguar wants "to be bold and disruptive" with its new electric car and redesign, the luxury vehicle maker's managing director ...
Jaguar has unveiled its "Type 00" concept car after a controversial rebranding campaign some critics called "woke." It's ...