British carmaker Jaguar needs to turn around years of slumping sales. It’s bold plan is already controversial.

On Monday, the luxury vehicles company unveiled its Jaguar Type 00 concept model at Miami Art Week calling the electric ...

Automakers routinely use concept vehicles to gauge customer interest in designs or show the future directions of vehicles or ...

Jaguar’s new all-electric 4-door GT, based on the Type 00 concept, will be unveiled by late 2025 and arrive at showrooms ...

Unveiled last night from glitzy Art Basel Miami, Jaguar’s new coupe, dubbed the Type 00, features what the brand believes is ...

After revealing its new Type 00 electric vehicle concept this week, Jaguar has been the center of the spotlight.

Jaguar is unveiling a new concept car today, the Type 00, at the Miami Art Week featuring a hot pink design. The unveiling follows a radical rebranding and ad campaign that sparked backlash on social ...

British luxury carmaker Jaguar has unveiled an electric concept car that critics have derided as "Barbie pink" amid a backlash over a radical rebrand of the iconic company.

Jaguar’s polarizing teaser video of the car brand’s makeover achieved exactly what it set out to do, according to its managing director: attract attention.

The EV-only hot wheels are seemingly the latest part of Jaguar’s seemingly “woke” rebranding campaign to win over Gen Z, ...

Jaguar Land Rover unveiled new vehicle design direction Jaguar Type 00 (or Type Zero Zero) concept on Monday in Miami.

The Jaguar car brand faced renewed backlash over its “woke" modernist direction after designs for a new pink all-electric ...