According to news reports, the hip-hop mogul, whose full name is Aubrey Drake Graham, 38, is bringing legal action against Spotify and Universal Music Group, accusing the entities of using bots and other methods to artificially inflate the popularity of the song "Not Like Us," a Lamar track that attacks Drake.

The petition alleges UMG used bots to drive up streams on "Not Like Us," paid radio promoters to increase air play and paid Apple to have Siri misdirect users to Kendrick Lamar's hit song.