Deep search
Search
Copilot
Images
Videos
Maps
News
Shopping
More
Flights
Travel
Hotels
Real Estate
Notebook
Top stories
Sports
NFL
U.S.
2024 Election
Local
World
Science
Technology
AI
Entertainment
Business
More
Politics
Any time
Past hour
Past 24 hours
Past 7 days
Past 30 days
Best match
Most recent
Jaguar's rebranding rollout was controversial — and brilliant, some advertising veterans now say. Others aren't so sure.
Jaguar's rebrand, culminating in a concept car this week, got rave reviews from some ad industry vets. But its true success will take time to measure.
Jaguar reveals first concept car after controversial rebrand
British luxury automaker Jaguar has revealed its Type 00 concept car, the first glimpse of a new electric vehicle following a controversial rebrand that has divided opinion on social media.
Photos: Jaguar unveils new electric car concept with impressive 478-mile range
Jaguar's new concept displays a dramatic fastback design with a modernist interior and electric powertrain, emphasizing "Exuberant Modernism." A slim LED light signature highlights its front, with an upright face,
Jaguar bosses break silence on woke backlash as new Type 00 electric vehicle concept car is unveiled
Speaking at the Type 00 EV concept's launch in Miami in the early hours, managing director Rawdon Glover (inset top) said: 'We want to be bold and disruptive'.
4d
on MSN
Jaguar’s woke ad shows just how out of touch companies are with consumers
There was something telling in the latest example of idiotic and woke corporate virtue signaling that came courtesy of ...
17h
on MSN
Jaguar releases 'fearless' Type 00 concept as company steers into new rebrand
On Monday, the luxury vehicles company unveiled its Jaguar Type 00 concept model at Miami Art Week calling the electric ...
15h
How Jaguar plans to save itself
British carmaker Jaguar needs to turn around years of slumping sales. It’s bold plan is already controversial.
8d
Jaguar boss defends new ‘woke’ rebrand after ad airs featuring man in a dress, androgynous models
Critics accused Jaguar of abandoning its legacy as a high-performance sports car manufacturer with the marketing campaign and ...
2d
on MSN
Jaguar boss defends rebrand amid ‘Miami Pink’ EV launch: ‘More people have been talking about Jaguar for the last two weeks than for so much longer’
We want to be bold and disruptive … We’re clearly in the conversation,” Jaguar’s managing director Rawdon Glover said.
Electrek
1d
Jaguar embraces spotlight after radical $100K luxury EV concept sparks backlash
After revealing its new Type 00 electric vehicle concept this week, Jaguar has been the center of the spotlight.
Newsweek on MSN
1d
Jaguar Rebrand Called 'Disastrous' as Focus on Diversity Comes Under Fire
Jaguar holds a reputation for targeting male car drivers—and ones with plenty of money. For instance, the company's "Good to ...
Autocar India
4h
Jaguar MD Rawdon Glover on the Type 00 concept, EVs for India and more
In conversation with Sergius Barretto, Rawdon Glover, MD, Jaguar talks on the Type 00 concept, Jaguar''''s future products ...
1d
Jaguar reveals 'Type 00' concept car, first under controversial new brand identity
Automakers routinely use concept vehicles to gauge customer interest in designs or show the future directions of vehicles or ...
2d
Jaguar Finally Reveals Its All-Electric Type 00 After a Contentious Rebrand
Bypassing 90 years of heritage and unashamedly looking unlike anything else on the road, the brand's radical relaunch EV ...
1d
on MSN
Jaguar reveals its future with polarizing Type 00
The concept comes as Jaguar has axed nearly every model in its line-up, including the F-Type sports car, XE and XF sedans, XF ...
1d
on MSN
Jaguar’s Controversial Ad Aimed to Get Eyeballs, Boss Says
Jaguar’s polarizing teaser video of the car brand’s makeover achieved exactly what it set out to do, according to its ...
Some results have been hidden because they may be inaccessible to you
Show inaccessible results
Related topics
Jaguar
Miami
Type 00
Feedback