"We have forged a fearlessly creative new character for Jaguar that is true to the DNA of the brand but future-facing, ...
There was something telling in the latest example of ­idiotic and woke corporate virtue signaling that came courtesy of ...
Critics accused Jaguar of abandoning its legacy as a high-performance sports car manufacturer with the marketing campaign and ...
On Monday, the luxury vehicles company unveiled its Jaguar Type 00 concept model at Miami Art Week calling the electric ...
British carmaker Jaguar needs to turn around years of slumping sales. It’s bold plan is already controversial.
After revealing its new Type 00 electric vehicle concept this week, Jaguar has been the center of the spotlight.
Jaguar has been accused of abandoning loyal customers and dealerships with its controversial rebrand, as the carmaker ...
Jaguar managing director Rawdon Glover defended the car company's rebrand in a recent interview, denying the ad was meant to ...
Jaguar has unveiled its "Type 00" concept car after a controversial rebranding campaign some critics called "woke." It's ...
Jaguar holds a reputation for targeting male car drivers—and ones with plenty of money. For instance, the company's "Good to be Bad" campaign in 2014 featured British male actors such as Tom ...