We wanted to move away from traditional automotive stereotypes,” Jaguar managing director Rawdon Glover told the ...
Critics accused Jaguar of abandoning its legacy as a high-performance sports car manufacturer with the marketing campaign and ...
"We have forged a fearlessly creative new character for Jaguar that is true to the DNA of the brand but future-facing, ...
Jaguar's rebrand, culminating in a concept car this week, got rave reviews from some ad industry vets. But its true success ...
Jaguar managing director Rawdon Glover defended the car company's rebrand in a recent interview, denying the ad was meant to ...
On Monday, the luxury vehicles company unveiled its Jaguar Type 00 concept model at Miami Art Week calling the electric ...
There was something telling in the latest example of ­idiotic and woke corporate virtue signaling that came courtesy of ...
Jaguar last night unveiled its new concept car, the Type 00, at Miami Art Week, with examples in pink and blue. It’s ...