The most important concept car in Jaguar’s 90-year history, the brave and uncompromisingly provocative Type 00 kicks off a ...
Critics accused Jaguar of abandoning its legacy as a high-performance sports car manufacturer with the marketing campaign and ...
We wanted to move away from traditional automotive stereotypes,” Jaguar managing director Rawdon Glover told the Financial ...
Jaguar’s rebrand has triggered a storm of controversy amid accusations that the company is abandoning loyal customers and ...
Jaguar's rebrand, culminating in a concept car this week, got rave reviews from some ad industry vets. But its true success ...
Jaguar last night unveiled its new concept car, the Type 00, at Miami Art Week, with examples in pink and blue. It’s ...
On Monday, the luxury vehicles company unveiled its Jaguar Type 00 concept model at Miami Art Week calling the electric ...
Jaguar holds a reputation for targeting male car drivers—and ones with plenty of money. For instance, the company's "Good to ...
"We wanted to move away from traditional automotive stereotypes," Rawdon Glover, Jaguar's managing director, said in response ...
"The eyes of the world are upon us at this point in time, which is exactly what we wanted," said Jaguar's managing director ...
The Jaguar car brand faced renewed backlash over its “woke" modernist direction after designs for a new pink all-electric ...