There was something telling in the latest example of ­idiotic and woke corporate virtue signaling that came courtesy of ...
Jaguar's rebranding marks a radical identity shift for the carmaker. One ad expert called it "bonkers." Others said it was a ...
It is boxy with sleek lights and large wheels, a notably visual change from the brand’s current, sporty cars and ... to ...
Critics accused Jaguar of abandoning its legacy as a high-performance sports car manufacturer with the marketing campaign and ...
Jaguar's rebrand has been controversial — but its rollout might also be a genius move.Advertising veterans told Business ...
Jaguar sells cars but doesn't want to be an "auto brand" anymore. Instead, nonbinary aliens are here to sell you DEI.
Notably for a car company, there are no cars in the ad ... Miles Cheong ripped into Jaguar's new brand strategy on X, criticizing what he said was the company's "woke ideology" and promotion ...
Jaguar has evolved from its days as a motorcycle sidecar company. Now a favorite of the royal family, it's latest rebrand has ...
JAGUAR’S boss has doubled down on the firm’s controversial rebrand after the unveiling of it’s new bright pink EV saw the car ...