In response, ADOR maintained that its agreement with NewJeans “remains in full effect.” The label urged the group to continue collaborating on upcoming projects. “We respectfully request that the group continue its collaboration with ADOR,” the statement read, according to Reuters.

The popular K-pop girl group NewJeans announced in a recent press conference that they have decided to part ways with their agency ADOR, which is a sub-label under HYBE. Tensions around NewJeans’ association with ADOR started building following the fallout between former ADOR CEO Min Hee-Jin and HYBE.

In response to the press conference, ADOR issued a statement contradicting NewJeans' claims. The agency asserted that their exclusive contracts with the group remained valid, expressing disappointment that the press conference was held without proper review and before receiving a reply to the letter of demand.